Based on + 30 years of commercial management in trade firms, Greenmark has evolved to a consultancy and research company.
Customers on dairy assignments comprise dairy processors, traders, industry organisations, multinationals for which dairy procurement is a strategic function, and investors in the dairy sector.
Within the dairy industry, we carry out strategic and operational studies, forecast trends and assess their impact. Typically, we focus on:
Dairy commodity trade
Dairy supply chain, procurement and competitive issues
Marketing and business development issues for dairy products and ingredients
Competitor analysis
Market entry viability research
The dairy market has been characterised by the growing importance, complexity and diversity of dairy ingredients. Over the years we have also seen the breakdown of the traditional food/feed split as applications along the food/supplement/pharmaceutical spectrum have given rise to products billed as cosmeceuticals and nutraceuticals.
On subscription, Greenmark publishes a weekly Global Dairy Market Report, that covers:
- prices in cash markets and global futures markets - production - exports - imports